Are you seeing and hearing more ads for healthy and sustainable foods these days? The food industry is going through rapid transformations these days and "big food" and fast food companies are desperately trying to shed their reputations for being just quick, cheap and easy. While traditional...
It's probably no surprise that "after the millennials" has been one of my key search terms for a while. I first started researching this generation in their infancy in the early 2000s, at a time when very little had yet been written about them. Covering this topic felt very much like entering a...
One of the obligatory yearly conferences a professional futurist should attend is the one set up by World Future Society. I feel particularly obliged to attend since I am representing the Central Texas Chapter of the WFS in Austin as vice president. But alas, I...
Last week I was standing dumbfounded at the CVS' greeting card isle trying to look for a Father's Day card for my husband. None of us are very conventional, and the typical pre-authored Hallmark card has rarely satisfied my somewhat snooty European taste. Somehow Hallmark seems to be in competition...
I recently came across an article in Aeon called "Against Generations", which is one of the harshest, yet most eloquent critiques of generational research I have read. Author Rebecca Onion disagrees with the epistemological justification for segmenting people based on age cohort, and (rightly) contends...
Resilience, not abstinence, may help teens battle online risk | Penn State University. Generation Z or the Homeland generation are glued to their devices and will live in a world where the internet will merge with the real world. This means that also the dangers of the...
