A recent opinion poll from Northwestern University outlines the Generation Z – or 16-19 year olds’ attitudes on various issues. One of the most common mistake I see in generational analysis is when single polls or surveys are used to extrapolate generational character traits. Data...
Last year we made some Generation Z predictions for 2014. How did these hold up? "1. They will bring at least one household item out of obscurity." While nothing is really holding the same momentum as rubberbands and duct tape did, DIY is still a strong trend. A pretty...
Social media has been in flames the last few days over a (now withdrawn) Barbie-book Mattel published in 2010. It started with a blog post on Pamiedotcom's Tumblr site. Barbie: I Can Be A Computer Engineer is the gift that keeps on giving to blogs and click bait...
If you already know what the internet of things is, keep reading. If you want to learn what the IoT revolution has to do with net neutrality and your children's quality of life, watch this explanation from Jeremy Rifkin. Then ask yourself if the internet is really just...
One of the most important generationally relevant must-reads from last week is this piece from Dr. Profeta . It was republished at slowfamilyliving, a website that goes against the grain of our era’s current tendency to hyperparent. In his Your Kid And My Kid Are...
I recently did an opening keynote in Bergen, Norway for an organization called Norwegian Audience Development. I will write more about audience development in light of generational change in subsequent posts. In my presentation I discuss the works of historians William Strauss and Neil Howe and...
[caption id="" align="alignleft" width="441"] Source: Wikimedia[/caption] 45 % of today's jobs will disappear by 2035. Sure, job titles have come and gone over the centuries as we progress technologically, but this time we're dealing with an entirely new animal. Computers are starting to replace us in jobs...
I haven't read it yet, but Pew Research's V.P. Paul Taylor recently released his book called The Next America: Boomers, Millennials and the Looming Generational Showdown. Or, should we rather say: The Next America: [missing value], Boomers, [missing value], Millennials, [missing value], and the Looming Generational Showdown? I...
During most of the years that I have covered parenting trends there has been a growing tendency to overprotect children. This phenomenon has in the United States and some other countries been dubbed helicopter parenting. Other places the tendency to micromanage ones progeny is known...
It's that time of year again when we sum up the progress of the old year and speculate the future events of the next. As a futurist who spend my time gazing at the youngest generation I can't let this opportunity pass me by. So...
